Ep 95. Content Creation Hacks: How Busy Mompreneurs Can Streamline Production to Save Time

Today, getting into some content creation hacks that will help us busy mompreneurs streamline our production and save precious time.

I’ll be sharing my personal journey with content creation and offering practical tips on planning ahead, mapping out processes, batching tasks, and delegating effectively.

Whether you’re new to the game or looking to refine your strategy, these tips will help you work smarter, not harder, and free up more time for family and fun.

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Transcript
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You are now tuned in to the mom CEO suite podcast.

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I'm your host, Felicia, wife, mom, and

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entrepreneur. In this podcast, I'll be sharing my mompreneur

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journey along with strategies that will help you build your online

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business operations in a sustainable way. The goal is

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to help you build a business that fits into your lifestyle as a mom who

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values putting family first. We will also hear the

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experiences and expertise of other moms with service

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based businesses. You'll get a peek into our journeys, so you'll

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know that you aren't alone. Motherhood gets hard.

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Entrepreneurship gets hard. But together, we can

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do hard things. Welcome to the suite.

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Hey friend, welcome to another episode. Thank you so much for being here. So

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today I want to get into some content creation Hicks,

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or really just how you can streamline. Your content

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creation production. So that you can

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ultimately save time. This whole idea of

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working smarter, not harder. Um, so the

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first thing just going to hop right into it, the first thing is that you

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want to plan ahead. I know for me,

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Creating content was like the last thing in my

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business that had a system to it. I would

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really just a post on the fly.

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And in real time and it just was not. It just,

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wasn't working for me. And I really want it to be able to

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outside of the podcast. Now, the podcast I planned that ahead. And

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so I knew that because I could do it for the podcast, I could do

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it for these other types of content that I was producing, like the social media

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posts. And now I'm getting into, blogging

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and Pinterest and all these other things. So the main thing though,

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is to plan ahead. And so what I do with the

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podcast, I look. Nail it's one to three months ahead.

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And I look and I say, okay, I already know what my offers are

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going to be. What else is going on? Looking at a calendar? Is this around

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the holidays? Is there a special promotion? That's going to be

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happening. You know, my releasing something new, my launching something new.

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Do I just want to be foot promotion for something specific?

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Um, and my hosting in any event, whatever it is. So just

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look ahead to see what's on the calendar. And then you

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can plan out your content based on that. If there's nothing like

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really specific. In terms of themes related to

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date, I'll just go based on, um, my

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offers. And creating content that relates to the

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offers that I am. Selling. Okay, so plan

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ahead. However that looks for you. You know, you can do a

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quarter at a time if you want to do half a year. If it's just

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one week at a time. Planning ahead though, is going to

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help you just get ahead of the curve And when you're able to plan ahead

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You don't have to in real time be creating this

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thing and you can still have a presence without actually being

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present. So again, first thing, plan

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out. Then the second thing you want to do is you want to map out

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your actual process. For whatever it is that you do.

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So for me, For the podcast. Um,

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I had to map out what all of the steps were for producing the

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podcast. So what I did is I wrote it down.

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And then I actually created a checklist for

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myself and click up. So for each podcast episode,

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it's a task and click up and then each task

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has this checklist attached to it. So for every

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episode, I know that these are all of the steps that I need to take

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in order for this. Episode to be

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100% produced. and click up, I have

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some. Uh, some automations and things, and it doesn't have to be that

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intricate for you. Right. But just know what your process is. And so I

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think I have maybe like 17 steps. And just know that this is

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going to change as your process evolves, you might

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actually execute the process and realize, okay, you might need to

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add some things you might need to take away some things.

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you might need to rearrange the order that some of these things are

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happening in. So that's why it's really important to map out your process.

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So what are all of the things that you need to do? just map that

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out. Okay. So you can know. Each time you are

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creating this process. Having that checklist is really just going

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to help you not be starting from zero every time.

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It's going to help you. be able to

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complete the process quicker because you're going to be doing the

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same thing over and over again. And you're kind of get into this rhythm.

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Of execution and You know exactly what it is you need to do. There's no

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second guessing. There's no figuring it out and every time you're doing the

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same thing. So that's why it's important to map out your process.

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Um, Then you want

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to batch your tasks again, this just helps

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you to maximize. Your

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productivity. And so batching your task is basically

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just grouping. You can either group.

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Like tasks together. So for example,

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um, with, again, I'm just always going to go back to the podcast as an

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example. With the podcast. I can say, I'm going to

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record all of the episodes. For the month on

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this day, this that's what I've done before. In the past, I

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recording four episodes in one day, that's considered batching, and then I'm

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going to edit all of the episodes on this particular day.

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And then I'm going to schedule on this particular day. Now you can batch it

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in that way, like related to the task type,

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but then you can also batch it related to by just the

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content type. So for example,

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with. My emails. So now I know with my emails.

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I sent two emails per week. One of them is like a newsletter type

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email. The other one is more of like a sales email.

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And so I could say, okay, I'm going to,

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on this particular day, I'm going to write

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all of the content for the newsletter

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email. And then on this day, I'm going to write all of the content for.

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the cells email. So it's not based on

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activity. Or task it's more so based on

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the type I don't know, there's a better word for it, but I just can't

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think of it right now. So it's more so based on the type, not the

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actual task. Now for the email

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example, if I was doing it by task, it would look different.

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It would be okay. I'm going to write all of the content for the emails,

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and then I'm going to schedule all of the content for the emails. So

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a slightly different, you can do it however you want to do it, but

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it's really just grouping like things together so that you're not losing

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momentum when you switch from one type of

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task or one content type from one to the

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next. So batching tasks can be super helpful. And again, when you batch them, you're

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able to schedule things out in advance. And so this is what I do,

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you know, the podcast and I'm getting into a group where I can do this

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with my emails. So a month at a time. I know

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what, you know, the podcast can be all done for the entire month. All of

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my emails can be done for the entire month. And now I'm getting to

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the point where I can, I don't know if I'll be a month ahead with

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the, uh, social media polls, but at least I'll have the

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calendar. I'll know what I have to pose. And then I

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probably be scheduling like a week or two at a time.

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Then finally, once you've planned ahead, once you've mapped out your process, you have

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your, you know, your checklist, you know what your workflow is, you've

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batched tasks. Then you can delegate. You can

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delegate to AI. So AI can help you

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complete some of these tasks and there's so much that it can do in

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terms of, um, creating content for you,

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repurposing content for you. Um, so much it can

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do so you can delegate to AI. You can also delegate

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to automated tools. So again, when it comes to the scheduling

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you're, um, you. are not actually manually.

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Writing these emails or posting these things in real time. B

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automation is taking care of that task for you, or you can

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actually hire somebody to do X, Y, and Z tasks.

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Now. one of the reasons, again, going back to mapping out your

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process and having that checklist. I mentioned I have mine and

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click up and part of the reason why I like having it in a tool

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like click up is because I can track to see how long each

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task is taking me. No, I don't, you know, always

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track my time. That's something I need to get better at.

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But I have tracked. Okay. How long does it take me

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to. Um, produce one podcast episode

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with all of the different pieces involved. And so now when I

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have my time track, I'm able to look to see what's taking up the most

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time and then I'll be able to. You know, if I get to. a point

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where I'm at capacity. Or I just

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don't want to do specific tasks anymore. And I want to lighten

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my load, then I can look to see, okay, what is taking up the

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most or what's taking up the bulk of my time and then I

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can. Um, higher out from there.

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So that's why I like using, uh, tools like click up.

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Or some type of project management tool, some type of time tracker or something,

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that'll help you to be able to kind of make these informed decisions later. Or

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you might not be in a position or you might not need to hire now,

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but it could be beneficial to you in the end. It,

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even if you're not going to hire, it'll just be good for you to know

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how you're spending your time. And if what you are spending your

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time on. Um, if it actually makes sense for you to be doing those things,

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right. So do you just need to cut certain things out? Um, because

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it's not a. It doesn't have

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a. ROI return on investment. The

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investment. being your time. Okay. So. Again, just

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some quick hacks to help you streamline your content

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creation production. Number one, you definitely want to plan ahead. Number

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two, you want to map out your process, have a checklist, and then also track

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your time while you're doing this. Number three, you want to batch your

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tasks? Either batch them by like the content type or bash them

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by the task activity. And then finally

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delegate where you can, you can delegate to AI artificial intelligence,

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automated tools, or you can hire someone.

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So I hope that this was helpful. Shoot me a message over on

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Instagram and let me know, you know, how you are

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streamlining, if any of these things. Really stood out to you in

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which one you're going to focus on. Shoot me a message over on Instagram.

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Let me know. Thank you for listening and I will see you in the next

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episode. Thank you for listening to the MomCEO Suite

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Podcast. If you enjoyed this episode, can you do us a favor?

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Leave a review on iTunes and share with other moms in business

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like you. Help us spread our message and empower others who are

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at this intersection of motherhood and entrepreneurship.

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